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Locations & travel options

  • Location(s)

    UK, London NW2 4SN

  • Traveling options

    no limit

Languages

  • English

    Swedish

Years of experience

  • 4

Certifications

  • Organisation: Gallup
  • Certified Strengths Coach
  • 22403
  • Organisation: e2grow
  • High Performing Teams Certified Coach

Degree

About me

I aim to to help people connect with their instincts, define their own ideals, and find practical ways to actualise them.

In business, this can help employees become more engaged and therefore more productive. They may then feel better equipped to make decisions in line with the company's goals and values. By encouraging employees to tap into their own ideals, a more creative culture can be fostered, leading to new ideas and approaches. Not least, looking for practical ways to achieve their ideals can lead to a strnger sense of purpose at work, in turn increasing loyalty and retention.  

As a life coach, the approach I take is based primarily on the client's needs and circumstances. Some require help with a specific challenge; some feel stuck in repetitive patterns they want to change; others want a framework in which they can develop their understanding and perspective of the world and their place in it. In all cases I offer support and encouragement, and find ways to identify and build on each person's unique strengths. I use my own unique strengths and experience to listen, reflect and stimulate your own desire for growth, solutions and a more fulfilling life.

Although technically I've been a coach for only a few years, in fact I've been coaching for much of my adult life. Always fascinated by people, my four years studying acting and directing was an intense period of learning about human behaviour (not least my own), unusually rooted in cognitive & behavioural science, and neuroscience. For many years following, I deepened my understanding of psychology and relationships as a director and teacher, and have continued to develop my interest in thinking - how it operates and how it shows in our lives - ever since. In addition to my coaching certifications, I have extensively read about and listened to the work of many coaches and coaching schools. I have my own coach and mentor.

I have worked in a variety of organisations and industries, as employee, CEO and Trustee. While all organisations are different, my experience broadly concurs with Gallup's research on engagement at work - less than 20% of employees actually are engaged at work. Given the amount of time we spend working, this is a sad state of affairs where I am inspired to make a difference, in no small part by emphasising the role personal meaning has to play in the workplace - in connection to a broader, shared vision.

I am father to two grown up children, have been divorced and remarried, and bring a sense of fun, challenge and integrity to my work.

References can be supplied on request. I tend to avoid social media. 


Areas of coaching I deal with


My focus lies on


Client Type

  • Individuals
  • Executives
  • Leaders
  • Employees
  • Teams
  • Entrepreneurs
  • Organisations
  • Groups
  • Couples


Training, qualifications & Experience


Languages

  • English

    Swedish


Years of experience

  • 4



Contact Jim Whiteford

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